Outsourcing: The Smartest Move for Your Business
Have you ever ended your day thinking, “Wait… what did I even do today?”
You were busy, no doubt about that. Between replying to emails, drafting your newsletter, posting on socials, updating your Google Listing, answering calls, and keeping your coffee warm, the day is over, and you have not even tackled half of your to-do list.
And looking back at it, what part of that work day brought in revenue?
There are only so many hours in a day. Yes, you can do everything, but you can’t do it all, not if you also want to sleep, eat, and occasionally see your family.
Sure, you can try to hack your time: waking up earlier, staying off your phone, color-coding your planner hour by hour. But even with all that, you are still playing catch-up.
If your business is steady and you are content, maybe that’s fine.
But if you’re looking for more growth, more reach, more income, here’s the simplest move you can make: Outsource.
Outsourcing doesn’t mean you are handing over the whole business to someone; it means you are getting the assistance you need, so you are not the only one doing all the things.
It is the simple act of hiring help, but in a better budget budget-friendly way.
Time-Consuming Tasks You Don’t Need to Do Yourself
Have you heard the statement 'Do what you do best and outsource the rest?'
At first, it sounds great, and you believe you know what to outsource, until you start thinking, ‘But I’m actually good at a lot of these things.’
And that might be true,
as you
can
do everything,
but being
capable
of doing it all
doesn’t mean it’s the best use of your time.
Just because you can doesn’t mean you should, especially if doing it all is leaving you burned out, behind, or stuck in the cycle of ‘busy but not growing.’
So where would you start?
The good thing is you don’t have to outsource everything at once. You can start small; the point is to start.
No matter if you are a new business owner or one who has been around for a few years, there are always time-consuming tasks that you must do for your business to keep it running.
You need emails answered. You must pay bills. Marketing is needed to grow your client base and be found. You need to keep all business materials updated.
And when you started your business, it wasn’t because you were passionate about working these time-consuming tasks. It was because you wanted to share what you love with others.
When you stop spending your energy on all the constant busywork, you will finally get the time to focus on what actually grows your business. The stuff you
want to be doing. Your
passion.
And when that happens, business starts to move in another direction.
Maybe you have been in business for a while, and maybe you are just starting. Either way, the time-wasting tasks are there.
Areas To Start Outsourcing as a Business Owner
- Administrative Tasks
The behind-the-scenes work that keeps your business running is also what can drain your time fast. Things like, managing your inbox, organizing files, updating spreadsheets, calendar and scheduling management, new client onboarding and gifting, the list can go on and on.
All of these are essential tasks. They are the ‘small’ things that add up fast. Outsourcing administrative tasks frees up your mental space and your calendar so you can focus on the parts of your business that truly need you.
- Email Marketing
Staying in touch with your audience matters, but planning, writing, and sending regular emails can feel like a full production. When you outsource
email marketing, you are not just handing off the task; you are getting consistency, strategy, and a better connection with your audience without the weekly stress. It is a great way to keep your customers and gain new subscribers.
- Google Business Listing Management
Keeping your hours, posts, photos, and events updated on your Google Listing matters more than you think, especially for local visibility. When you outsource this task, you will show up more and make a good impression on customers, who will stay loyal to your business.
- Website Updates
Your website is often the first impression a potential customer has of your business, and if it's outdated, you might be turning them away without realizing it.
Outsourcing website updates means someone else is regularly posting new blogs, adjusting your business hours, swapping out seasonal offers, and keeping your brand materials aligned and fresh. It's one less thing for you to think about, and one big way to stay professional and relevant online.
- E-Commerce Management
Managing your online shop is no small task. From tracking inventory and updating product listings to troubleshooting order issues and making sure everything runs smoothly behind the scenes, it can quickly become a full-time job.
Outsourcing this allows you to keep your store accurate and efficient, so you avoid issues like overselling, out-of-date products, or frustrating customer experiences.
- Social Media Support
Keeping up with content, captions, and consistent posting takes time and planning. Outsourcing your social media means your brand stays visible and active online, and having help posting your content on several platforms can be a major time-saver.
Outsourcing Can Save You Time and
Money
Outsourcing is often seen as an expense when it is actually an investment.
When you free up your time, you make space in your schedule for revenue-generating tasks, client relationships, and business growth.
When you do
everything yourself, it can end up costing you more in the long run.
Outsourcing is not hiring a full-time employee with benefits, payroll taxes, and equipment costs. You are contracting a service for the specific help you need, when you need it.
That means you can get professional support without the overhead. It’s flexible, cost-effective, and focused. It is a partnership that gives you time. The time for you to work on what actually grows your business.
When you outsource, you are gaining time and saving money. It is the way to 'work smarter, not harder’.
Ready to start outsourcing in your business?
Overall, outsourcing might feel like a big step, but it’s often the smartest one you can take for your business.
You free up your time, reduce burnout, and hand off the tasks that drain your day, without the cost or commitment of hiring a full-time employee.
Whether it’s managing email marketing, organizing your administrative tasks, updating your website, or keeping your Google Business Listing updated, partnering with a virtual assistant gives you back the time and energy to focus on growth.
As a virtual assistant, I help small business owners get more done, without doing it all themselves.
If you are curious what that could look like for you, click
HERE.
I'm Brady.
I'm a
small biz virtual assistant, specializing in helping you stay on top of your day-to-day tasks.
HERE'S HOW I CAN HELP.
