Amazon was at it again with deals, and quick shipping/delivery. It’s hard to avoid it when you see savings and same-day delivery, but let me ask you, how is your shopping relationship with Amazon?
I like that this business started with an idea and a set-up in a garage with books and items for sale. It wasn’t long before people were hooked and spreading the word, and it grew to take over the world, offering up a platform full of all kinds of ‘stuff’.
I personally feel shopping with Amazon is like shopping at the Grocery store when you are hungry, more things end up in the cart, things you don’t really like or need, and then you spend more than you came for.
*Have you ever talked with anyone at Amazon? Like with a voice?
*Have you been to an Amazon store?
*Did you receive a personal, handwritten note with your online order?
My point to all of this Amazon mombo jumbo is often times the items we buy on Amazon or other big box stores, are in a small business store right in your community, where there are real people and kindness.
Ok Brady, that’s nice, but so what? I can get it at my fingertips, quicker, faster. ðŧ
Okay, yes, I do know that, and time is money, I fully understand that.
But let me ask you, with that purchase,
where is your money going? Who does your purchase help and support?
I am picking on Amazon, but I’m talking big box stores and more. And yes, I shop at Amazon too, I am not saying 'don't use them', I got a fridge filter and soap dispenser during Prime days, and I get it, and sometimes we can't find it anywhere but there. But I’ve also pulled myself to shop there less because let’s think about it ...
Small businesses are built from a dream, an idea, an entrepreneur, or a family working hard to provide you with a great product and make a living for themselves.
Small business needs our support. 2020 was harmful in many ways, including business. Shopping small is not only supporting a business owner with a dream, but we are also giving back to our community, supporting our local economy.
Our communities also need our support.
Small businesses are giving jobs to local people,
and working with local events and charities to bring good things to the community.
The benefits of small shopping... so good for the heart. Good customer service, real, nice people with a smile that you can talk to, ask questions, and get answers. The products are better quality, and you may just find a unique treasure when you shop small.
Could a product be $5 or more at a small shop compared to the big box? Maybe. But again, think about where that money is going.
I know we are all seeing deals within more big box stores,
and we are working hard ourselves to work and save money. When the grocery bill is high (I paid $17 for grapes ðģ) as well as the gas pump fill, it’s hard not to look for every deal. We are all busy, and time is hard to come by but these shops are worth the trip and are often online too, maybe not with a 4 AM delivery, but patience is something we can all work on. ð
Let's not forget the small businesses that offer great services. Who do you usually look to for service help?
While a corporate, larger business may have more bodies in the office, a small business dedicates its time to you in a loyal way, giving your business genuine care and help in many areas. The corporate business might be cheaper, but they may also take the money and can then be hard to reach for answers, slow with the tasks, even with having more bodies.
I won’t name names but there is one company (actually 2) that will walk into small businesses (especially when they are new) and take them for a ride with their Google Listings. Offers to do all these things for a yearly contract, and they don’t do half of what they should to help the business grow with that listing. They also slap their copyright (ok, maybe they should) on your store photos, which then gives owners a nightmare if they ever want to remove those as they don't work with you to get it done.
Yes, I’ve battled those corporate people for my clients, and it’s maddening (and they were rude). They take money and don’t manage listings well. And while that yearly contract could be a tiny bit cheaper than a small business offer, the headaches you get in that year are just not worth it.
So why am I sharing this?
I have a love for small business, those that are working hard to make it and provide their customers with the best service.
I would rather shop responsibly and give them the extra money for products and services, supporting not only a business owner but the community. I am from a small town and that community has hardly anything left. Now that I live in the 'city', I seek out the small businesses here, and in the surrounding communities, to shop and support as often as I can.
I want to encourage you to take a minute and think about where you do business, where you spend the money, think about the Amazon experience, the stuff you buy, and where your money is going. Maybe we can't shop all things and services small, but I know we can do more.
Do you have any shopping changes you could do that will make a positive difference for you, and someone else?
Support small. Support local. Support community. ðĪ
All Rights Reserved | Virtually Brady
WEBSITE MADE IN AMES ðĪ IOWA BY STUDIO A DESIGNS